By Annabelle Shapiroby
Meet Virginia Perez, a proud pet parent who as a lawmaker has been fighting to strengthen animal protection laws. Virginia created her exclusive collection of Pet Luxury Shampoos and Conditioners to counteract her concerns over the issues created by many pet care products on the market.
Virginia is focused on providing formulas that are especially formulated to be gentle, safe, and effective. Pet Luxury provides products that are free of harsh or harmful chemicals, dyes and detergents.
Due to her great love for animals and desire to put an end to animal cruelty, part of the proceeds of Pet Luxury are donated to various animal welfare organizations that focus on the health, safety and psychological wellness of animals.
Pet Luxury products are carefully formulated using popular fragrances and nutritional ingredients that were originally designed for humans. To ensure quality and safety, our products are made in an FDA registered, NASC certified, cGMP and FSMA compliant laboratory.
Pet Lifestyles recently met with Virginia to find out more about her company and its impact on the pet industry.
What inspired you to create this product line? How did you come up with this concept?
When my dogs developed an adverse reaction to a shampoo I picked up at a local store I became concerned when my youngest puppy began developing kidney problems. After a few vet visits to mitigate and reverse the problem I learned that 80 percent of organ failure in pets can be caused by chemicals and topical treatments. Like any loving pet parent, I began my research and was infuriated to learn that many popular pet products contain harmful chemicals, dyes, and detergents. Moreover, some formulas are so unbalanced that they are completely ineffective or are blended with such heavy perfumes that are designed to mask the problem instead of treating it.
What makes Pet Luxury dog shampoo unique and stand out from the rest?
My pets are part of my family and I would do whatever it takes to provide them with longer, happier and healthier lives. And so, Pet Luxury was born. I created Pet Luxury Products out of pure love for my pets and the necessity to treat them with products that won’t deter their good health and threaten to shorten their lifespan. I focused on providing formulas that are specially formulated to be gentle, safe, and effective. Pet Luxury provides products that are free of harsh or harmful chemicals, dyes, and detergents. Carefully formulated using popular fragrances and natural ingredients that were originally designed for humans. Our exclusive deodorizing formulas are infused with exotic ingredients like Japanese Cherry Blossom, Cucumber Melon, Sweet Pea and Vanilla, and Sun Ripened Raspberry. We are one hundred percent GMO-free, Paraben-free and Cruelty-free. To ensure quality and safety, our products are made in an FDA registered, NASC certiﬁed, cGMP and FSMA compliant laboratory. Our products are currently the best on the market because we don’t mask the problem, we treat it.
Can you please tell me more about your line of pet products? Is there a website to find out more info on it?
Our products are manufactured with their quality in mind. Although our name, quality, and presentation were designed to deliver a true sense of luxury we are very proud of the fact that we come from humble beginnings, which is why we are a luxury care brand for pets that won’t break the bank. As a lawmaker, I have been ﬁghting tirelessly to strengthen animal protection laws, but I won’t stop there. By creating Pet Luxury I am helping protect more than my own pets. I vowed to support countless animals in need by donating part of our proceeds to various animal welfare organizations that focus on the health, safety and psychological wellness of animals. By purchasing Pet Luxury you are helping us put an end to animal cruelty one bottle at the time.
What is your target audience? What dogs are most suitable for them?
Pet Luxury is safe for all animals including dogs, cats, and even horses. All of our grooming products are gentle deodorizers which make our formulas suitable for all skin and coat types no matter what breed of fur baby you have.
How can one purchase these products?
You can purchase Pet Luxury by visiting us online or Amazon. You can also find us in stores and grooming salons. All stores and salon locations are listed in the (locations) tab of our website. You can also get social with us and follow us on social media for updates and sales alerts. Follow us on Facebook, Twitter, and Instagram under the name Pet Luxury Social.
For more information about Pet Luxury, visit petluxury.com.